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Eat intentionally.
Prep efficiently.
Spend less.

Kulara scores your entire week across five dimensions — nutrition, batch efficiency, cost, flavor, and health goals — so you know exactly what to change before Sunday. Then it generates your prep guide.

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Free to join · No spam · iOS and Android

5Score dimensions
28Health goals
100+Built-in meals
9:41▪▪▪ ⊕
Good morning, Marcus
Here is your week.
82Excellent
Strong week. Salmon covers 3 meals from one Sunday cook. Flavor Variety has room to grow.
Batch Viability
88
Goal Coverage
79
Cost
91
Flavor Variety
67
Anchor Align.
84
💡Adding one diverse dinner raises your score to 87 — try Harissa Chicken Thursday.
This week's plan
M
T
W
T
F
S
S
Din
🐟
🍗
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+
🐟
🥩
🫘
Lun
🥗
🥗
🌾
🥗
🌾
+
+
Brk
🥚
🥚
🍳
🥚
🍳
+
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🐟 Salmon — Cook Once, serves 3 meals
Mon · Wed · Fri from one Sunday prep event
Cook Once ✓
🛒
Shopping list
23 items · by store section
Ready
💰
Week cost
$61.40 of $75 budget
$13 under
⏱️
Prep session
Est. 2h 15min Sunday
3 cook events

The Problem

Every other app picks one thing.
Kulara connects all three.

Nutrition. Batch efficiency. Budget. Other apps treat these as separate problems. They're not — and ignoring any one of them is why people give up by Tuesday.

MyFitnessPal / Cronometer
Counts calories. Misses nutrition.
You hit your calorie goal with chips and protein bars. Technically on track. Nutritionally empty. Your body knows the difference every time.
Mealime / Prepear
Plans meals. Ignores health goals.
Great recipes. No connection between what you eat and the specific health outcomes you're actually trying to support week to week.
Most meal prep apps
Shows recipes. Ignores Sunday reality.
Four different proteins, three cook methods, a seven-hour prep session. Then you order DoorDash by Tuesday and give up until next month.
Kulara solves all three
Real nutrition insight without calorie obsession. Batch cooking intelligence that makes Sunday prep actually doable. Budget awareness baked into every recommendation. One system. All three problems solved together.

The Week Score

Not a vague "health score."
Five specific dimensions.

Every week plan gets scored from 0–100 across five factors. The score updates in real time. When any dimension drops, a recommendation fires with exactly which meal, which day, and the projected improvement.

Week Score
Marcus's Week · July 14
82Excellent
Batch Viability (25%)
88
Goal Coverage (35%)
79
Cost Sustainability (20%)
91
Flavor Variety (12%)
67
Anchor Alignment (8%)
84
💡Adding one diverse dinner would bring your score to 87 — Harissa Chicken on Thursday fills the Flavor Variety gap.
Batch Viability25% weight

How efficiently your plan converts to one Sunday prep session. Measures component sharing, Cook Once leverage, session executability, oven conflicts, and sauce reuse across meals.

3 salmon meals → 1 cook event → high leverage ✓
4 different marinades → 4 separate sessions → drops
Oven temp conflicts detected and flagged before Sunday
Goal Coverage35% weight

How well your week supports your personal health goals — weighted by goal priority, meal time of day, and the confidence level of community-validated nutrition tags on each meal.

Primary goal rank 1 = 50% of coverage score
Rank 2 = 30% · Rank 3 = 20%
Certified T2 tags = 1.2× weight · Confirmed = 1.0×
Cost Sustainability20% weight

Whether your plan fits your personal weekly budget — with bonus points for pantry overlap and penalties when 60%+ of slots use premium proteins.

Under budget cap → full points
Same ingredient across 3+ meals → pantry bonus
60%+ premium proteins → cost distribution flag
Flavor Variety12% weight

Diversity of eating experiences at the plate — not the pan. Three salmon meals with chimichurri, pesto, and tahini score high because they taste completely different on the table.

5+ distinct flavor profiles → 100
Measured at the plate, not the cook event
Repetition penalty: same profile 3+ times
Anchor Alignment8% weight

How well your Daily Anchors fill nutritional gaps your meals leave — not reinforce what meals already cover. Rewards complementary nutrition, penalizes redundancy.

Anchors covering your 3 biggest gaps → high score
Anchors doubling up on strengths → penalty
No anchors → weight redistributed to other factors

Key Features

Sunday prep, made real.

Every feature exists to close the gap between planning a healthy week and actually executing one. No filler. No bloat.

🔥
The Batch Generator

Build your week plan. Tap Generate. Get a complete Sunday prep guide — cook list organized by cook event, parallel timeline, shopping list by store section, storage labels with use-by dates, and full budget summary. All seven outputs from one tap.

Cook Once groupingOven conflict detectionParallel timelineOffline ready
🐟
Salmon Fillet
Mon dinner · Wed dinner · Fri dinner
Cook Once ✓
🌿
Chimichurri
Serves 4 meals · made during passive oven
Sauce
🍗
Harissa Chicken
Dedicated session · 375°F · 45 min
Marinated
🥚
Egg Muffins (batch)
Parallel with salmon · all week breakfast
Cook Once ✓
🎯
Goal-Driven Planning

Choose up to 5 personal health goals ranked by priority. Every recommendation, score, and suggestion is calibrated to your specific goals — not generic wellness advice. Your top goal drives 50% of coverage scoring.

28 health goalsPriority weightedLive goal rings
Daily Anchors

30 small daily habits — chia seeds, kimchi, bone broth — that fill the nutritional gaps your batch meals leave. The system tells you which anchors your current week plan needs most.

💰
Budget Intelligence

Set your weekly cap. Kulara optimizes nutrition and cost simultaneously. Pantry overlap bonus rewards buying in bulk across multiple meals. Most users save $40–60/month.

🩺
Dietitian Certified

Registered Dietitians certify health benefit tags on meals. Credentials verified. Confidence scores visible. You know exactly who vouched for what — and how much the community agreed.

📊
My Insights — See Your Patterns

Nutrition trends. Goal progress history. Cooking efficiency over time. Budget tracking. Anchor consistency. Five views into how your habits evolve week over week in plain language.

Nutrition trendsGoal historyBudget trendsCooking patternsCompare weeks (Pro)

The Nutrition Tag System

Two layers of nutrition truth.
Both fully transparent.

Kulara separates verified nutritional facts from community-validated health benefits — and shows you the confidence level behind every single claim.

T1 Tags
Verified by USDA

Auto-generated from ingredient data against USDA FoodData Central. Objective facts — no human edits, no opinions. If the salmon doesn't meet the Omega-3 threshold, the tag doesn't appear. Immutable. Nobody can change them.

✓ Omega-3
✓ High Protein
✓ Vitamin D
✓ B12
✓ Selenium
✓ Healthy Fats
T2 Tags
Community + Dietitian

Health benefit claims validated by people who've actually cooked the meal — with votes weighted by cook log count — and certified by Registered Dietitians. Every tag shows its exact confidence score so you can evaluate the evidence yourself.

◑ Anti-Inflammatory
● Cardiovascular Health
★ Certified Gut Repair
◑ Cognitive Longevity

Confidence scoring — live example

Anti-Inflammatory
78%
45 weighted votes · Confirmed state
"Contains EPA and DHA from salmon (verified Omega-3 T1 tag) which inhibit pro-inflammatory eicosanoid synthesis. The chimichurri adds polyphenols from fresh parsley and garlic."
Cardiovascular Health
85%
67 weighted votes · High confidence · Certified
Certified by Dr. Aisha Williams RD — Cardiovascular Nutrition Specialist
How votes are weighted by experience
1st cook of this meal1.0× weight
2nd–3rd cook1.5× weight
4th cook and beyond2.0× weight
Voting prompt fires only after your 3rd cook — not the first

The Badge System

Recognition that means something.

Badges reward real behavior — not streaks manufactured to boost retention. Three tiers. Four rarity levels. Eight secret badges you discover by doing things the app never told you to do.

🔥
Batch Master
Complete 10 full batch cook sessions from the Batch Generator
Silver · Common
🎯
Goal Keeper
All 3 primary goals at Integrated tier in a single week
Gold · Rare
Anchor Chain
30-day unbroken daily anchor completion streak
Silver · Common
💡
Early Find
First person to cook a community meal before 50 total cook logs
Bronze · Epic
🌱
Roots Earned
Achieve Roots creator status through meal quality alone
Bronze · Common
🎓
First Graduate
Your first community meal reaches Stage 4 — sustained for 60+ days
Silver · Rare
💰
Budget Genius
Stay under budget cap for 8 consecutive weeks
Gold · Common
???
One of eight secret badges — discover it yourself
Secret · Legendary

Gold badges for behavioral consistency are held for 48 hours of verification before award — real behavior, not gaming.
Secret badges have no hints. Eight of them. All Legendary rarity.

The Ranking Systems

Four systems. All transparent.

Every ranking in Kulara is based on specific weighted factors you can see. No black box algorithms. No paid placement. Quality earns visibility.

RANKING SYSTEM 01
Meal Quality Score
Every community meal scores 0–100. Determines library visibility tier (0–39 hidden, 60+ browse, 90+ featured) and whether a meal is eligible for dietitian certification.
Cook log engagement30%
T2 tag confirmation strength25%
Follow-through rate20%
Dietitian engagement15%
Longevity signal10%
RANKING SYSTEM 02
Browse Relevance Score
Calculated per user per meal at query time — never stored. Why: relevance depends on that user's goals, current week plan, and recent cook history. Personalized at the data layer.
Goal alignmentHighest
Batch compatibility with current planHigh
Novelty (recently cooked = lower)Medium
Skill fit · Cost fitMedium
Anti-filter-bubble rule1 off-algo/wk
RANKING SYSTEM 03
Creator Quality Score
Influencers: 5 factors measuring genuine impact. Dietitians: 8 factors with anti-gaming protections — semantic specificity detection, time-per-certification tracking, boilerplate pattern matching.
Adoption rate (are they cooking?)Influencer
Plan completion rate (>40% required)Both
Subscriber retentionBoth
Semantic specificity detectionDietitian
Boilerplate pattern matchingDietitian
RANKING SYSTEM 04
Community Week Plan Ranking
Plans shared to the community are ranked by genuine quality signals. Under 40% completion rate = excluded from Discover entirely. Endorsed plans rank significantly higher.
Adoption ratePrimary
Completion rate (40% minimum)Gate
Average Week Score of adoptersHigh
Active dietitian endorsementSignificant boost
Creator quality scoreAdditive

For Creators

Build real income from
real nutritional expertise.

Three creator tiers. Real recurring revenue. A natural growth path from your first meal to verified professional — with Founding spots available before launch.

🌱
Roots
Earned by quality — no followers needed
  • 5 meals submitted, 2 at quality score 60+
  • Named Plans with creator attribution
  • $0.10/save after 50 saves + plan adoption credits
  • Early feature access + private Roots Channel
  • Roots leaderboard + Early Find indicator on new meals
$15–40/month for active Roots creators
Influencer
10k+ followers · Verified creator
  • 70% revenue share — set your own price
  • Named Plans, Goal Collections, Creator View
  • Dietitian endorsements for your plans and meals
  • Tier 4 (80%) at 2k+ Kulara followers + quality 75+
  • Full analytics dashboard
~$977/month at 500 subscribers ($3.99 price)
🩺
Dietitian
Verified RD or RDN credential
  • 80% revenue share — always higher than Influencer
  • Certify T2 health benefit tags on any meal
  • Professionally endorse influencer week plans
  • Voice notes on certified meals for subscribers
  • Goal Collections + subscriber relationships
$1,500–3,000+/month for active dietitians
Founding Creator spots are limited.
First 20 Influencers and 10 Dietitians get permanent elevated revenue shares and Founder status — it cannot be changed by any future platform policy.
See full creator details →

Join the Waitlist

Be the first to cook smarter.

Kulara is launching on iOS and Android. Join the waitlist for early access plus a 14-day free trial when we go live.

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